Al Quoz Creative Zone – essential part of an initiative to make Dubai the capital of the global creative economy by 2025. It aims to enhance the value of Al Quoz as a regional and global centre for designers and creatives who wish to live, create and work within it and from a professional and lifestyle perspective.
- activating cultural visas
- providing flexible mobility
- developing an integrated marketing strategy to attract talent
- designing pedestrian routes
- renaming streets in the area
- encouraging landowners there to provide units for creatives.
A dedicated platform will also be created within Invest in Dubai, offering a membership programme called Al Quoz Creative Membership.
“This is a pioneering project with ambitious goals, and we want it to be the best model for a creative ecosystem locally and globally. We have a clear vision to accomplish this unique national project… I have confidence in the outstanding competence of all committee members and their ability to actualize this initiative.” Sheikha Latifa bint Mohammed, chairperson of the Dubai Culture & Arts Authority (Dubai Culture) said.
“Dubai continues its march towards consolidating its position as a destination and hub for the creative economy… The leadership’s objective is to provide an ideal environment for developing the talent of future generations and offering a platform for fostering exceptional achievements in the creative and cultural fields.” Dawoud Al Hajri, director general of Dubai Municipality, added.
Sheikha Latifa appointed the members of the committee created to implement the Al Quoz Creative Zone project in April based on the directives of ruler Sheikh Mohammed bin Rashid Al Maktoum to make Dubai the capital of the global creative economy by 2025.
(Featured Image: Alserkal Avenue in Al Quoz. Courtesy Alserkal Avenue)